PRAKTIK PENGGUNAAN KONSEP TEORITIK DALAM PERUMUSAN MASALAH PENELITIAN KOMUNIKASI
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Abstract
Dalam dunia akademik/riset konsep teoritik memiliki fungsi yang vital. Kevitalan dimaksud baik dalam pendekatan kuantitatif maupun kualitatif. Terdapat persamaan dan perbedaan terkait kevitalan fungsi konsep teoritik tersebut pada kedua pendekatan penelitian tadi.
Persamaannya yaitu terjadi pada fase awal penelitian, tepatnya yaitu pada upaya membuat perumusan masalah, di mana konsep teoritik berfungsi sebagai petunjuk bagi peneliti untuk melihat fenomena yang hendak dikonseptualisir. Sementara perbedaannya yaitu pada fase-fase berikutnya. Fase-fase berikut dimaksud, misalnya seperti fase kedua, atau lazim juga dikenal dengan bab Kerangka teori atau Landasan Konseptual.
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References
Griffin, EM , A First Look at Communication Theory, Fifth Edition, New York, McGraw Hill, 2003.
Mosco, Vincent, The Political Economy of Communication, Sage Publication.